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  • The cleansing balm
  • The cleansing balm
  • The cleansing balm
  • The cleansing balm
  • The cleansing balm
  • The cleansing balm
  • The cleansing balm
  • The cleansing balm
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The cleansing balm

100ml

4.7 140 reviews

The essential step for an effective yet gentle cleanse.

Removes all impurities and even waterproof makeup without drying out the skin.

Transforming balm–oil–milk texture for a complete, sensorial cleanse with no greasy residue.

Preserves the skin’s balance thanks to a minimalist, fragrance-free formula that nourishes and soothes.
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Ingredients

  • Exosomes-cica

    Biomimetic plant-derived exosome from Centella Asiatica that boosts cell regeneration to smooth, firm, and revive skin radiance

  • Allantoin

    Promotes cell regeneration while soothing irritation and softening the skin

  • Squalane

    Strengthens the skin while enhancing comfort and suppleness

  • Glycerin

    Provides immediate and long-lasting hydration while improving skin softness and comfort

Description

Designed as a true skincare step, The Cleansing Balm reinvents the makeup removal ritual. Its rich texture melts into a silky oil, then transforms into a light milky emulsion upon contact with water, to remove makeup, impurities, and excess sebum without irritating the skin. The minimalist, fragrance-free formula respects the skin’s pH and microbiome while deeply nourishing and soothing. Used with the dampened cleansing cloth, it leaves skin perfectly clean, soft, and comfortable—ready for the next steps of your routine.

Contains one bamboo fiber cleansing cloth.

Usage tips

Apply a small amount to dry skin. Massage in circular motions for 30 to 60 seconds. Add a little water and massage again before rinsing thoroughly with AIME’s cleansing cloth to remove any residue. Suitable for eye makeup removal.
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Frequently asked questions

Does The cleansing balm contain fragrance?

No. Its fragrance-free formula is suitable for sensitive skin and respects both pH and the skin’s microbiome balance.

Is The cleansing balm safe during pregnancy and breastfeeding?

Yes. Its well-tolerated formula—free from essential oils, exfoliating acids, and retinoids—is perfectly compatible with pregnancy and breastfeeding. Designed to respect the microbiome and skin balance, it cleanses gently while preserving comfort and hydration.

Is The cleansing balm comedogenic?

No. It’s formulated without comedogenic ingredients and cleanses without clogging pores—ideal for all skin types, including combination or blemish-prone skin.

Should I use The cleansing balm alone or for double cleansing?

It can be used alone for a complete cleanse. Its balm-to-oil-to-milk transformation removes makeup and impurities effectively without stripping the skin. For a deeper cleanse, use it twice in a row. The damp cleansing cloth is essential, as water alone cannot remove all oils.

Do I need to use the cleansing cloth?

Yes, absolutely. Since oil and water don’t mix, the gentle mechanical action of the damp cloth helps remove the balm, makeup, and impurities completely—ensuring a thorough yet gentle cleanse.

Can I use The cleansing balm morning and evening?

Yes. Use it in the evening to remove makeup and impurities, and in the morning for a soft, refreshing cleanse without drying the skin.

Reviews

4.7

Overall rating: 4.6714287 / 5 from 140 reviews.

AI Generated Review Summary

Le baume nettoyant offers a gentle and effective cleansing experience for sensitive skin. It effectively removes makeup, including waterproof varieties, and provides a pleasant texture that transitions from balm to oil to milk, ensuring a complete and sensory-rich cleansing without leaving a greasy film. The minimalist formula, free from fragrance, nourishes and soothes the skin while maintaining its natural balance.

Summary topics

  • Pleasant Texture: 25%
  • Sensitive Skin Care: 30%
  • Makeup Removal Effectiveness: 30%

Review topics: ["feeling","texture","packaging","scent","skin","amount","eyes","use","material","complexion","effect","makeup","cleanser","removes","balm","wipes","finish","aime","duo","tolerates","hesitation","mascara","discovery","dissolves"].

Review highlights

  • "Very pleasant balm, which removes makeup perfectly with just a few strokes" — Eugenie W.
  • "It has a good texture, doesn't dry out my skin, and leaves a feeling of cleanliness." — Laura
  • "Gently removes makeup, easy to rinse and does not sting the eyes." — Lucile B.

Reviews

Incroyable

"J’ai la peau sensible, à cause des petites peaux mortes et des résidus de pollen le printemps et pendant l’été j’ai des petites plaques rouges et la peau abîmée. Grâce à ce baume, je n’ai rien et je peux me démaquiller tranquillement !"

— Laurine D. (5/5)

Parfait

"Mon chouchou du moment . Vraiment parfait . La texture est incroyable. Démaquille très bien et quel plaisir de le travailler sur la peau . Très doux pour ma peau réactive . Merci AIME ."

— ANNE A. (5/5)

J’adore

"J’aime la texture facile à appliquer, sa transformation au contact de l’étau qui permet d’émulsion et légèrement, le démaquillage est facile, et le fini non gras. Je recommande sans réserve"

— Emmanuelle P. (5/5)

agréable

"Ce baume me permet de prendre un temps specifique pour me démaquiller , tout en relachant les tensions avec le principe du massage circulaire"

— emmanuelle l. (5/5)

This one is a really

"This one is a really great cleanser! It removes perfectly all the dirt, spf and is also perfect to gently dissolve all the mascara from eyes. What is also great is that it is definetely not leaving your skin dehydrated or oily :)"

— Balazova K. (5/5)

Ma meilleure découverte en terme de nettoyant

"Hyper agréable à utiliser et une peau toute douce et plus belle derrière"

— Mélanie I. (5/5)

A découvrir

"Une noisette suffit pour bien démaquiller y compris les yeux ( mascara) . La texture est légère et s’étale très facilement sur le visage sec. Je l’ai . adopté ! Je l’essaierai avec la gelée à la prochaine commande"

— Muriel f. (5/5)

Une belle decouverte! Le produit

"Une belle decouverte! Le produit a une très agréable texture, il nettoie bien le visage. Parfait en double nettoyage avec la gelée micellaire."

— Anna G. (5/5)

Texture agréable

"Texture agréable rendant le démaquillage doux. Par contre, ne pas rincer à l’eau directement, bien utiliser la lingette"

— Apolline R. (5/5)

Je recommande

"Je suis réconciliée avec les huiles démaquillantes, ma peau ne reste pas avec un film gras"

— Anne G. (5/5)

Q&A

Peut on passer un nettoyant doux en double nettoyage au lieu de la lingette car je ne suis pas fan d une lingette qui irrite lors du frottement (acné inflammatoire par poussée)et qui est susceptible d accumuler les bactéries (comme un gant de toilette ) il faut la rincer, la nettoyer, la faire sécher de manière optimale pour le nettoyage suivant et cette opération à refaire chaque jour est fastidieux au quotidien Merci de votre retour pour une alternative plus rapide et pratique
Si vous le souhaitez, il est bien sûr possible de compléter avec un double nettoyage doux, en utilisant un nettoyant très doux à rinçage à l’eau, mais la sensation ne sera pas exactement la même qu’avec la micro-fibre. Une alternative pratique : humidifier légèrement la micro-fibre, l’essorer et la passer délicatement sur le visage, sans frotter, pour limiter l’irritation. Vous pouvez ensuite la laver régulièrement pour plus de confort au quotidien.